Phone enquiries – please quote property ID 18238
This quality business offers the new owner a well established boutique fashion store with a reputation second to none.
WHAT RAVIR BOUTIQUE HAS TO OFFER
Ravir is a well-established business with many regular customers from Sydney and western NSW, as well strong local support. It has an established name and great reputation for quality clothing and accessories for women and men at reasonable prices.
WHAT MAKES RAVIR WORK?
Niche marketing strategies in place making Ravir a clothing shop with a difference
Continuous advertising and marketing to keep Ravir’s profile before the public
Quality fashion brands from Australia, New Zealand, US and Europe (Italy, France and Greece)
Good relationships with suppliers – many labels with established exclusivity in the upper mountains
Customer database with more than 3000 contacts, and VIP loyalty program, which helps track customer sales, favourite labels, etc. The database has great potential for improving sales, by sending targeted customer alerts.
Customers can be contacted via email or text about special events and promotions.
Comprehensive online database, with all products barcoded to help track sales and monitor stock losses, as well as keep track of stock in hand, and budget for the following season.
Computer and POS which are synchronised to ensure transactions are processed quickly
Active E-commerce website and social media profiles to showcase the new stock in store
Strong relationship with the local community, including Rotary, the Chamber of Commerce, local choirs, golf club, schools etc. Ravir has held regular fashion parades to raise funds for local groups including RFS, MS Society, the Blackheath Choir and Rotary. Ravir also donates a significant amount of clothing at the end of each season to Blue Mountains Cancer Wellness.
OTHER FACTORS
Well-maintained shop interior with quality fittings throughout to make the most of a beautiful building with its high ceilings, casement windows and timber floors
Air conditioning (heating and cooling), and back-up gas heating for winter.
Video surveillance and back-to-base alarm covering shop and storeroom.
An established back-up team of service contractors to help deal with computer, security issues, etc.
Improved signage to raise Ravir’s profile as a quality shopping destination.
Long lease with option to renew for a further 9 years
Favourable lease terms – reasonable rent with annual CPI increase, no rent reviews for duration of the lease
Up-to-date financials, showing Ravir’s steady growth and performance over the past 12 years
The advertised price does not include Stock. Stock will be sold at valuation
Current owner moving to semi-retirement, and prepared to support new owner by way of training and working in the shop as needed.
IN SUMMARY:
Ravir is situated in a part of the Blue Mountains which is experiencing unprecedented growth. Demand for housing has been very strong in the past few years, as people move here from Sydney and elsewhere to enjoy the peace and quiet and the sense of community. This influx has encouraged the shopping precinct to expand and develop, with great fashion, food, books and art in an unspoilt village atmosphere. Ravir has grown along with the town, and is very much part and parcel of its identity.
The demographics for quality fashion garments is very high in this region. A new owner prepared to continue the tradition – by stocking quality clothing, looking after VIPs, and ensuring customers feel welcome and at ease – can only continue to do well in the business.
This ready-made business has everything here to continue in its success with potential for further growth. Ideally suited to those who enjoy the fashion industry, or wish to be a part of it. Also suited to any existing fashion businesses/stores that wish to expand into this good location, utilising the existing branding of this business.
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